Launched in 1998, macys.com is one of the company's fastest-growing sales vehicles. It is part of the Macy's, Inc. direct-to-consumer business, along with bloomingdales.com, national online wedding gift registries, and fulfillment of telephone orders, which generated more than $900 million in sales in 2008. Macy's customers increasingly shop multichannel, both online and in-store and the interaction between the two is powerful. Macys.com is much more than an e-commerce site; it's the online hub for the Macy's brand. Customers can shop for their favorite merchandise, submit product reviews, use "Find It In Store" to determine local product availability, access their accounts, find store locations, see catalogs and TV ads, apply for a job and discover special store events. Macys.com attracts about 1 million visitors every day, about 400 million visitors a year.